Month: April 2020

How to ace your marketing presentations? « Zoho Blog

Let’s be honest. We all have sat through it at least once in our lives – a boring presentation pitch.

Poorly designed and delivered pitches will leave your ideas dead in the water, but presenting them expertly takes a lot of time, dedication, and effort.

That’s why we’re offering some guidelines to help amplify your efficacy and engagement in your marketing presentations.

Start with a bang

70% of marketers believe that presenting interactive content is key for engaging the audience.

Compelling data and interesting facts keep your audience engaged. Using these elements at the beginning of your presentation makes it even easier to grab their attention.

Oli Gardner, who is famous for his mind-blowing presentations, follows this formula well. He presents a few pessimistic, doomsday-style slides and then, once the audience is sufficiently bummed out, he swoops in with good news.

Slides from Oli Gardner’s 2014 HeroConf presentation, I Give A Sh!t About Your Conversion Rates

But not all of us are Oli! We’ve got our own speciality.

To make it easier, draw out a “presentation path” and identify the weakest sections. Map out each and every slide in the form of a graph.

If a slide portrays positive information then map it above the baseline, if not, do the opposite. If your final graph doesn’t exhibit a series of sine waves – as taking your audience for a roller coaster will surely make your ideas withstand the test of time.

Rely on built-in templates

Marketing templates not only allow you to get a head start in the design process, but they also provide you with unlimited options to customize your presentation to fit your ideas perfectly.

Fine-tuning them further to reflect your brand identity makes your slides unique and ensures your audience will remember your points even after your talk is over.

Besides just presentation templates, Show goes a step beyond its competitors by offering Slide Templates where you can choose from professionally designed individual slides and plug them into your deck.

This way, your customization options become unlimited.

Maintain minimalism. Configure consistency.

Gone are the days when presenters impressed their audience with loud animations and over-done visuals.

Today, the concept of design is moving towards minimalism, leaving traditional design techniques at crossroads. Thus, it’s always better to tailor your content to your audience to best convey messages.

Put more emphasis on the visual elements, such as customizable shapes, infographics and smart elements. Likewise, a good color scheme ensures consistency without distracting from the essentials you’re presenting.

Convey actionable takeaways

There’s no point in learning fascinating new data if you can’t figure out how to use it to your advantage. Great presentations do not just highlight problems but also provide clear instruction on how to fix them.

As you can see, the presenter is posting users with a challenge.

But unless for the below image which provides a solution, the above slide means nothing to your audience.

Provide actionable takeaways to your audience

Use Gifs for Reaction Slides

If you want an easy laugh, gifs are the way to go.

Giphy has an enormous library of gifs and excellent collection of media.

And the good news is, Show’s integration with Giphy simply makes it easier for you to explore and add GIFs to your slides without switching apps. Elegant!

Review. Rehearse. Repurpose.

There’s nothing more mortifying than standing on stage alongside a slideshow riddled with grammatical errors. This would be a nightmare that would haunt you even after the session is over.

The best way to avoid this mishap is to review your presentations multiple times. Proofreading is a great start, but you may overlook simple errors, so ask your coworkers or friends to review if possible.

When your team reviews your presentation, you can get some valuable insights into what makes sense and where you fall flat. Take the time to understand their suggestions and adjustments before you get on stage.

Practice makes perfect

Finally, when you do your formal presentation, ask the audience a few questions along the way. Ask these in a way that doesn’t put anyone on the spot, and that the audience might have a little fun with. If possible, try to come up with a joke or two they’ll like.

So those are our best tips for how to create and deliver a great marketing presentation. We hope these have been helpful.

Net Universe offers all Zoho subscritpions and consultant services with worldwide Delivery Services.
Send us an email to [email protected] for more information or visit https://www.netuniversecorp.com/zoho.

Strategize your digital recruitment « Zoho Blog

Digital recruitment is more than just posting vacancies on online job boards and social media. It involves a whole host of digital tools and strategies that span the entire recruitment process, from sourcing to hiring.

Examples include:

Digital recruitment is the process of using technology and the internet to find, attract, assess, and hire candidates to fill your open job roles. You might already be using one or two of the methods listed above. However, an optimized digital recruitment strategy will use several modern tools. Here’s some of the benefits you can get from digitizing your recruitment process:

A more extensive reach: Recruiters can reach remote and passive candidates from anywhere in the world.
Greater efficiency: Sourcing, selecting, and hiring candidates takes less time with better communication tools and automation.
A higher ROI: Though an initial investment is needed, a digital recruitment strategy allows recruiters to hire top-performing candidates in a shorter time frame.

How to build a robust digital recruitment strategy:

1. Create and share relevant content

Refine your messaging so you can engage with different groups of candidates more efficiently. This means taking the time to discover who your ideal candidates are and using this to fuel your copy. This targeted approach will also give you a better idea of where to share the content. For instance:

Your company website
External blogs
Social media handles
Email newsletters

There are many strategies that you can use to make your content more compelling for a specific audience. For example:

Using stories and testimonials from current employees
Publishing industry salary reports
Posting industry news and updates

Research what your potential candidates are interested in before launching a digital recruitment strategy.

It’s also worth noting that, to create and manage content effectively, you’ll need to discover the needs of your candidates and provide them solutions. The better your solutions, the more you distinguish yourself from your competition.

This means tailoring content to engage with your ideal job seeker. To do this, you must understand their:

Online habits
Interests
Lifestyle
Average expected income

With this info at your disposal, you can better create informative pictures, infographics, or videos that explain and eventually convince potentials to apply to work for you.

2. Have a solid social media recruiting strategy

A strong social media presence is vital in today’s recruitment industry. Once your company profiles are up and running, try to publish informative posts or videos and engage in discussions with potential candidates.

Now and into the future « Zoho Blog

As the ongoing COVID-19 crisis continues, we hope you’re safe with your family, coping as best as you can.

Many major industries have been affected by the Coronavirus, but recruitment hasn’t completely frozen. Remote work is still highly in demand across the globe, and finding qualified candidates to fill these roles will involve changing your mindset about traditional hiring. Switching to a remote hiring platform will help you stay ahead of the curve now and in the future after COVID-19.

Here are some prerequisites for building a remote hiring platform:

Build a strong employer brand online

An employer brand refers to a company’s identity and reputation as an employer. Having a good employer reputation helps you to attract and retain qualified talent. Provide a great candidate experience right from the start by accurately describing the way your company operates. Assure your online presence defines you as a trustworthy, high-profile company that allows candidates to visualize themselves as a member of your team.

To get to that level, create a powerful careers page and an attractive social channel that explains the culture of your organization. Include employee testimonials from remote workers to serve as inspiration for people who are considering applying.

“I was the first-ever remote employee at Zoho. When I joined back in 2008, remote working wasn’t really a thing. Fast-forward to now, and the world has changed drastically. The Coronavirus has accelerated this change, but the change was coming all along. Our modern-day technology and the internet allows most office professionals to do their jobs no matter where they are.

In all these years of working remotely, I have truly come to believe that work is what you do, not a place you go.”

Meera Sapra- Product Manager, Zoho

Digitize your recruitment process

Still figuring out ways to move your team to a fully virtual work environment? You’ll need a comprehensive set of tech tools to run your business from a distance. Screen applicants virtually with video interviewing platforms and connect with top talent from all over the world. Reduce time to hire and automate your recruitment process by creating a video interview invitation email template. Send them to your huge database of candidates, and shortlist the best fit.

With e-sign, you can get rid of the pen and paper and authorize all paperwork online. Send call letters, interview invites, non-disclosure agreements, application forms, and offer letters directly to your candidates’ email inboxes for digital signing.

Find talent and let talent find you

Select the best places to broadcast your job openings. Reach out to the most talented candidates, and stay updated on all ways they apply for jobs. Consider advertising on popular job boards and social networking sites. If your job is location-specific, it might be a good idea to advertise your job openings on local job boards. Looking to fill remote positions? Here’s the ultimate list of the best remote job websites.

Interact with candidates in real-time

Recruiters need new, innovative tools to reach candidates where they are actively looking for jobs. One way to achieve high candidate engagement is through text recruiting. With the highest open and response rate, text recruiting offers an incredible opportunity to reach and connect with candidates in real-time. Proactively reach passive candidates and draw from a library of quality questions.

If candidates can’t easily apply for your jobs using their mobile devices, texting won’t be as effective. A mobile-friendly application for your job listings is important.

Participate in virtual career fairs

A virtual career fair is an online event where employers meet job seekers in a virtual environment using chat rooms, teleconferencing, webcasts, and webinars to exchange information about job openings. Applicants can upload their resumes and match with an employer’s job description to move on to the interview process. This limited duration job search has proven successful for many.

Virtual career fairs can be much more targeted than traditional career fairs. Eliminate bias and encourage candidates to give their first best impression.

Collaborative hiring is the key

Whether you’re hiring for remote roles or you are a remote recruiter yourself, connecting applicants with the perfect job will remain a priority no matter where you are. Bring your entire recruitment team onboard and collectively discuss your next great hire. They can be involved in the initial stages of remote hiring. Review candidates together, add notes and comments, and assess based on the skills required for the job.

We hope this checklist will help you break away from traditional hiring methods. With modern technology, you can make the most of the increased demand for remote work. Long after this crisis is resolved, one of the lasting impressions will be in the area of remote employment and recruiting. Get started now, and stay competitive as your business grows.

Please reach out to us with any questions at [email protected].

Stay home. Stay safe ✌️

Up your remote hiring game « Zoho Blog

Video interviews have changed the hiring landscape, helping recruiters and hiring managers understand candidates better while also saving time and resources.

Ever since the outbreak of COVID-19, many recruiters have adopted video interviewing as their go-to remote hiring method. Recruiters used to rely on traditional text-based resumes and CVs to screen their candidates and refine their talent pool. As the recruitment tech evolved, recruiters have adopted easier methods to find talent and make informed decisions, even from a distance.

It’s true that resumes speak about the minimum requirements the candidates must have for a job. But what about intangible skills? Or candidates who oversell themselves? A video interview can help you screen candidates more effectively in situations where you have to:

Assess the accuracy of applicant resumes
Interview candidates across different time zones
Look for skills that can’t be described in words
Screen numerous candidates in a short time

Video interviews can help you overcome these hurdles and identify talent that might otherwise be overlooked.

What is a video interview?

A video interview is an interactive dialogue done via video between a recruiter and a candidate. There are two types of video interviews: pre-recorded and live. The recruiter and candidate can participate in the interview from any location as long as they have access to the internet and video interview software.

This is a great way to evaluate candidates remotely. Video interviews are conducted in the early stages of the interview process, and they allow recruiters to screen many candidates quickly and effectively.

Note: Zoho Recruit has released a video interviewing feature. Be sure to check it out.

Hiring remotely: How to make the most of video interviews

Choose the type of video interview you need

Choose between pre-recorded and live interviews, depending on your requirements. Pre-recorded interviews are great during the early stages of the interview process, like candidate screening. They can even replace the traditional method of using CVs and cover letters.

Collaborate with your team

Collaborating with your team during the hiring process is critical. It promotes fair recruitment and reduces unconscious bias. Involving your team can also help accelerate the hiring process. Collaboration can significantly improve the quality of your hires.

Prepare your questions well in advance

Asking the right questions helps you land the right hire. For pre-recorded interviews, create a set of questions that can be repeated for candidates applying for the same role. This can help your interview process be more consistent and standardized, which helps hiring managers evaluate candidates properly, even if those candidates are less experienced interviewers.

Aim for a good candidate experience

In these stressful times, help your candidates relax. Interviews can often be stressful. During your video interviews, remember to smile often, be friendly, and appear approachable. Let your candidates know that there’s no need to rush. Ask them to take their time, and allow pauses between questions. For example, in pre-recorded interviews, allow candidates to record multiple answers and submit their best ones.

Expand your search on a global level

With video interviews, you can reach out to candidates in any part of the globe. All they need is a desktop or mobile device with an internet connection. Both recruiters and candidates can make a meaningful connection no matter where they are. Suitable candidates need not be turned down simply because of distance. Video interviews remove geographical barriers and make it possible for recruiters and hiring managers to hire candidates without discriminating against them based on location.

Benefits of video interviews

Reduce time-to-hire
Standardize your recruitment process
Improve your quality of hire
Promote collaborative hiring
Improve candidate experience
Expand your search globally
Promote fair recruitment
Reduce unconscious bias
Reduce hiring costs
Improve your employer brand
And most importantly, meet the real person behind the resume.

Go beyond typical hiring methods to recruit top talent. With Zoho Recruit’s one-way video interviews, assess more candidates in less time. Avail Zoho Recruit’s free video credits and up your remote hiring game now.

Stay home. Stay safe. We’re in this together.

Service Provider Transitions All 2,000+ Employees to Remote Work with Existing Fortinet Gear

The COVID-19 outbreak has disrupted “business as usual” for organizations across the world. For communications service providers, and other organizations designated as essential, the requirement to remain open and to continue offering essential services may conflict with the desire to be a good citizen and help to slow the spread of the outbreak.

One broadband and hosting provider and managed security services provider (MSSP) had no telework program prior to the COVID-19 pandemic. However, by leveraging an existing investment in Fortinet solutions, this organization managed to transition over 2,000 employees to remote work in a few days with no additional capital expenditure (CapEx).

Leveraging Existing Solutions to Secure a Remote Workforce

The telecommunications provider had FortiGate next-generation firewalls (NGFWs) already deployed on the corporate network; primarily leveraged for outbound connectivity. With no previous work-from-home policy, the organization was accustomed to handling less than 20 inbound virtual private network (VPN) connections per day. Suddenly, it needed to provide more than 2,000 employees with a secure connection to the corporate network.

Enabled by Fortinet’s Security-Driven framework, a FortiGate NGFW has an additional ability to act as a VPN aggregator powered by a custom network processor, enabling it to terminate inbound VPN connections at high volume and with an industry-best connections per second. In addition, it is also able to perform deep packet inspection, and identify malware and other threats with its integrated web filtering, application control, intrusion prevention, network-based antivirus, DNS filtering, and other unified threat management features – all powered by an additional, custom designed content processor that enables performance metrics many times greater than competitive solutions. This meant that this telecommunication organization not only already had the protection needed to encrypt and inspect data-in-transit, but also advanced layer 7 security designed to prevent cyberattacks by leveraging the hardware acceleration provided by Fortinet’s industry-first security processing units (SPUs).

The free FortiClient endpoint protection software provided the other half of the solution. Employees could install the client software on either business or personal devices and use it to create an encrypted connection to the enterprise network. This free client combined with the innate capabilities of their existing FortiGate solution enabled the organization to rapidly roll out VPN connectivity to its entire workforce without incurring any additional costs.

One unforeseen challenge was that many employees’ home ISPs blocked non-standard ports on their Internet connections, so an IPsec VPN was not a viable option for remote work. Fortunately, FortiClient also supports SSL VPN connectivity, enabling all traffic to be routed over port 443, which is not subject to the same restrictions.

The FortiClient software also enabled the organization to solve issues with telephone connectivity. With employees away from their desks, they had trouble contacting one another on the phone since they did not have each other’s personal phone numbers. By transitioning to softphones, with traffic routed over their VPN connections, these employees now have access to the full capabilities of their business phone system. At the same time, the organization was able to be confident of the security of this new virtual phone system, as all telephone traffic is now inspected and secured by FortiGate NGFWs.

Maintaining Compliance While Working Remotely

Transitioning to remote work due to COVID-19 or similar events does not excuse an organization from its obligations to data protection regulations or contracts. By leveraging the capabilities built into its existing Fortinet solutions, however, the telecommunications provider was able to continue to meet compliance and contractual requirements despite now supporting a mostly remote workforce.

Guidance from the Payment Card Industry Security Standards Council (PCI SSC) on remote work requirements focuses on controlling access to devices and communications channels carrying sensitive data. The main requirements are that an organization deploy multi-factor authentication (MFA), have a firewall in place, use a VPN, and restrict access to parts of the enterprise network processing sensitive data. Other data privacy regulations and contractual obligations have similar requirements.

The organization was able to meet all of these requirements with no additional investment in security hardware. As previously discussed, their existing FortiGate NGFWs, deployed at the network perimeter, provided VPN connectivity. With Fortinet’s full suite of unified threat management (UTM) solutions already deployed, the organization was able to ensure that malicious content was identified and remediated before it reached the enterprise network. This was essential, as a shortage of company laptops meant that some employees were working with untrusted personal machines.

The organization’s existing firewall deployment included two layers of FortiGate NGFWs, making it easy to implement internal segmentation for inbound VPN connections. All VPN connections were terminated and inspected at the outer layer of firewalls. The inner layer of firewalls provided defense-in-depth and limited external access to sensitive data and functionality, such as their hosting and service provider business.

Finally, the organization provided FortiToken time-based one-time password tokens to its entire remote workforce. Combined with the FortiAuthenticator user identity management server, this enabled the organization to implement MFA and single sign-on (SSO) for all teleworking employees. In addition to meeting compliance requirements, these MFA and SSO also limits damage from phishing attacks – which have grown more prevalent during the COVID-19 outbreak – since usernames and passwords potentially stolen from such attacks are still not enough to gain access to organizational assets.

Meet New Business Needs with Existing Technology

Prior to the COVID-19 outbreak, this telecommunications provider had no remote work policy and limited VPN support. Within a matter of days, thanks to Fortinet solutions already in place, the organization’s entire workforce was able to transition to secure remote access to the organization’s network.

When developing business continuity plans, it is vital to understand the full capabilities of an existing security deployment. For this company, the VPN functionality integrated into their existing FortiGate NGFWs enabled a rapid, secure transition to a remote workforce.

Learn more about how to pivot to a secure, remote workforce with Fortinet Teleworker Solutions.

As Fortinet partners, Net Universe offers all Fortinet devices and subscriptions with worldwide Delivery Services.
Send us an email to [email protected] for more information or visit https://www.netuniversecorp.com/fortinet.
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Extending availability of Google Meet advanced features to all customers through September 30, 2020

What’s changing

Last month, we made our advanced Google Meet video-conferencing capabilities available at no cost to all G Suite Basic, Business, Education, and Nonprofit customers. We’re extending that availability to September 30, 2020, to ensure businesses, organizations, and educators continue their work during this crisis. See our previous post for more details on these features.

In addition, we’re dropping “Hangouts” from the Google Meet name. You’ll start to see this change reflected in the product and across resources over the next few weeks.

Who’s impacted

Admins and end users

Why it’s important

We hope this extension makes it easier for our customers to operate during this crisis. We also recognize that as work and learning are increasingly done from a distance, maintaining security and control across your organization is all the more critical. Check out our post on the G Suite blog to learn more about how Google Meet keeps your organization’s information safe.

Getting started

Admins: If you haven’t yet done so, enable Meet video calling for your organization. You can then turn on live streaming and recording.

G Suite Basic, Business, and Nonprofit customers: These advanced features are OFF by default and can be enabled at the domain, OU, or group level.
G Suite for Education customers: These advanced features are OFF by default and can be enabled at the domain, OU, or group level. Please see our FAQ in the Help Center for additional education-specific considerations when enabling Meet and these features.
G Suite Enterprise and Enterprise for Education customers: These features are already available in your domain and will continue to respect your current settings.

End users: Once enabled in the Admin console, end users can live stream and record meetings. Visit the Help Center to learn more about how to live stream and record a meeting.

Rollout pace

Free access to advanced features is available now to all G Suite customers.

Availability

Available to all G Suite customers.

Resources

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Net Universe offers all Google devices with worldwide Delivery Services.
Send us an email to [email protected] for more information or visit https://www.netuniversecorp.com/google.
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Sandboxie is now an open source tool! – Sophos News

Sophos is excited to announce that Sandboxie is now an open source tool.

Sandboxie has long been a favorite sandbox-based isolation tool since its original release over fifteen years ago. Now this technology will live on in the hands of its dedicated users.

We are thrilled to give the code to the community. The Sandboxie tool has been built on many years of highly-skilled developer work and is an example of how to integrate with Windows at a very low level.

The Sandboxie user base represents some of the most passionate, forward thinking, and knowledgeable members of the security community, and we hope this announcement will spawn a fresh wave of ideas and use cases.

For more details, and to download the open source release visit https://www.sandboxie.com/.

Net Universe offers all Sophos Devices and subscritpions also consultant services with worldwide Delivery Services.
Send us an email to [email protected] for more information or visit https://www.netuniversecorp.com/sophos.

Don’t let fleeceware sneak into your iPhone – Sophos News

Since we began writing last year about the consumer-hostile trend in mobile apps that we’re calling fleeceware, the number of apps we’ve discovered that engage in this practice have only increased. In the first two articles we wrote about fleeceware, we covered various Android apps in the official Play Store charging very high subscriptions for apps of questionable quality or utility.

In this latest round of research, we found more than 30 apps we consider fleeceware in Apple’s official App Store.

Many of these apps charge subscription rates like $30 per month or $9 per week after a 3- or 7-day trial period. If someone kept paying that subscription for a year, it would cost $360 or $468, respectively. For an app.

Like we have seen before, most of these fleeceware apps are image editors, horoscope/fortune telling/palm readers, QR code/barcode scanners, and face filter apps for adding silly tweaks to selfies.

Many of these apps lack any extraordinary features that aren’t already present in many other apps, including truly free apps. It’s debatable that the apps provide “ongoing value to the customer,” as required in Apple’s App Store Review Guidelines for app subscriptions, section 3.1.2(a).

When “free” isn’t really free

Many of the fleeceware apps we see are advertised within the App Store as “free” apps, which puts the apps at odds with section 2.3.2 of the App Store Review Guidelines, which require developers to make sure their “app description, screenshots, and previews clearly indicate whether any featured items, levels, subscriptions, etc. require additional purchases.”

If you think one of these apps is free and install it, the app presents you with a “free trial” notification immediately upon launching the app for the first time. This notification prompts the user to provide payment card details. In some cases, most of the useful features of the app will only be usable if you sign up for the subscription. Some users may sign up to subscribe without reading the fine print, which includes the actual cost of the subscriptions.

Fleeceware in Top Grossing app charts

While the Apple App Store does not publish the number of downloads for any given app within the app’s listing in the store, the company does keep track of how much money apps make. Many of these fleeceware apps are listed among the top grossing apps, at the time of writing. It’s fair to say these apps are generating plenty of revenue for developers, of which Apple keeps a 30% cut during the first year.

The terms for a Lucky Life subscription displayed in a faint grey text

Zodiac Master Plus, one of the apps on our list of fleeceware, is listed as the 11th highest revenue-generating app. Another app, named Lucky Life – Future Seer, is earning more revenue than even the extremely popular Britbox, one of the UK’s most popular subscription streaming TV services.

Two of the apps earning the most revenue in the Lifestyle category use high-cost subscriptions

One third party source estimates App Store revenue, which includes all types of purchases, to be $13 billion dollars in 2018, just in the USA.

After one year, Apple gets 15% and the developer’s share increases to 85% of the subscription price.

Advertisements drive more people to fleeceware

If you find yourself wondering why users would even consider installing apps such as these, it’s probably thanks to advertising. These apps are advertised through various popular platforms, including in YouTube videos or on social media platforms like Instagram, TikTok, and even in ads that appear within other apps.

When users visit the app’s page in the App Store app, they’ll find a high number of five-star reviews. While we have no evidence that these are manipulated or artificially inflated reviews, that is another criteria by which the App Store may take action against developers. These advertisements offer a high return on investment, given the high subscription charges.

But not all the reviews are upbeat about these products. Here are a few examples of negative user reviews that illustrate how ads attract users to the apps.

Negative reviews and vulnerable users

These apps also have lots of negative, one-star reviews from users complaining about the challenge of canceling subscriptions and getting refunds, with many iPhone and iPad owners wondering aloud why apps that exhibit this type of behavior exist on Apple’s official App Store.

In one instance, one user posted a complaint about being charged £148 (about US$170) over a 5 month period, when his child accidentally subscribed to one of these apps, and he didn’t notice the subscription charges right away.

The negative reviews for some of these products are devastating.

Both iOS and Android face a fleeceware problem

Fleeceware is a problem on both the Android and iOS mobile platforms. The list below is representative of the fleeceware apps we’ve seen at the time of this writing. App publishers also have the ability to introduce new fleeceware apps by releasing new apps with the same subscription policies, or by converting a previously free app into fleeceware by changing the app’s profile in the App Store, though Apple developer policies prohibit this behavior.

Users should remain vigilant and carefully scrutinize the terms for purchasing or “subscribing” to apps promoted through in-app advertisements. If $30 a week seems like a lot to spend on astrology, a barcode reader, or an app that will show you what you’ll look like when you’re 80 years old, find another app.

How to cancel your subscriptions

If you have one of these fleeceware apps and want to change or cancel your subscription, please follow the instructions below

iOS

This is how you can do it on Iphone as described in Apple support page here.

Open the Settings app.
Tap your name, then tap Subscriptions.*
Tap the subscription that you want to manage. Don’t see the subscription that you’re looking for?
Choose a different subscription option, or tap Cancel Subscription.If you don’t see Cancel Subscription, the subscription is already canceled and won’t renew.

*If you don’t see “Subscriptions” in the Settings app, tap iTunes & App Store instead. Tap your Apple ID (which is usually your email address), then tap View Apple ID. Sign in, scroll down to Subscriptions, then tap Subscriptions.

Android

Instructions for cancelling Android app subscriptions from Google’s Play Store support page:

On your Android phone or tablet, open the Play Store.

Check if you’re signed in to the correct Google Account.
Tap the hamburger menu icon Subscriptions.
Select the subscription you want to cancel.
Tap Cancel subscription.
Follow the instructions.

Fleeceware Apps List

App Name	Weekly	Monthly	Yearly	Rank*	Download**	Revenue**
Seer App:Face, Horoscope, Palm	$7.99	$29.99	$79.99	#153	20k	$20k
Selfie Art – Photo Editor	£8.49	£24.49	£89.99	#14	500k	$700k
Palmistry Decoder	$8.99		$69.99	#23	300k	$600k
Lucky Life – Future Seer	$8.99	$24.99	$69.99	#40	200k	$200k
Life Palmistry – AI Palm & Tag	$7.99	$24.99	$79.99	#39	100k	$200k
Picsjoy-Cartoon Effect Editor	$7.99		$79.99	–	<5k	–
Aging seer – Faceapp,Horoscope	$7.99	$8.99	$59.99	–	<5k	–
Face Aging Scan-AI Age Camera	$8.99		$59.99	–	<5k	–
Face Reader – Horoscope Secret	$2.99	$9.99	$59.99	–	<5k
Horoscope Secret	$9.99	$29.99	$74.99	–	<5k	–
CIAO – Live Video Chat		$19.99	$74.99	#66	60k	$80k
Astro Time & Daily Horoscope	$7.99	$19.99	$49.99	#106	20k	$30k
Video Recorder / Reaction	$2.99	$9.99	$49.99		<5k
Crazy Helium Funny Face Editor	$4.99	$9.99	$49.99	#384	70k	$7k
Banuba: Face Filters & Effects	$7.99	$24.99	$79.99	#50	70k	$100k
QR Code Reader – Scanner		£8.99	£12.49	#444	<5k	$40k
QR Code Reader & Barcode PRO		$9.49	$47.99	#103	80k	$90k
Max Volume Booster	£9.99	£19.49	£48.99	#134	20k	<$5k
Face Reading – Horoscope 2020	$4.99	$15.99	$69.99	–	<5k	–
Forecast Master 2019	£8.99	£19.99		#134	<5k	$10k
mSpy Lite Phone Family Tracker		$49.99/quarter	$99.99	#3	1mil	$700k
Fortunescope: Palm Reader 2019	$9.99			#876	80k	$200k
Zodiac Master Plus – Palm Scan	$8.99	$22.99	$83.99	#9	200k	$500k
WonderKey-Cartoon Avatar Maker	$7.99	$18.99	$79.99	#18	30k	$60k
Avatar Creator – Cartoon Emoji	$8.99		$67.99	#52	200k	$100k
iMoji – Cartoon Avatar Emojis	£7.99	£19.49	£87.99	#55	10k	$20k
Life Insight-Palm & Animal Face	$8.99	$22.99	$69.99	#26	400k	$600k
Curiosity Lab-Fun Encyclopedia	£7.99	£25.49	£87.99	#80	10k	$9k
Quick Art: 1-Tap Photo Editor	£7.99	£25.49	£87.99	#157	20k	$8k
Astroline astrology, horoscope	$8.99	$19.99	$49.99	#20	200k	$300k
Celeb Twin – Who you look like	$5.99	$19.99	$59.99	#682	<5k	–
My Replica – Celebrity Like Me	£7.99	£19.99	£49.99	#56	90k	$70k
TOTAL (estimated in USA)					3.5 Million (approx. 3,680,000)	$4.5 Million (4,644,000)

* Highest Ranking Based on Sensor Tower Top Grossing iPhone Apps Category Rank history in their specific category between Dec9-Mar2 2020 in USA

**Sensor Tower data, worldwide, as of Jan 2020

Acknowledgement

Thanks to researcher Xinran Wu for his assistance with this post.

More Spam, Malware, Phishing & Ransomware Ahead

After coming across a New York Times article from earlier this year on ransomware attacks crippling cities and businesses, I thought it was time to revisit the cybersecurity threats facing customers and their intersection with what is still the number one business communication tool – email.

In reviewing Fortinet’s FortiGuard Labs’ threat research resources, including our partnership with global customers conducting threat assessments using our Cyber Threat Assessment Program (CTAP) for email security, some obvious (and not so obvious) findings become clear.

Among the most serious findings is the prediction that ransomware will be a hallmark challenge for the year ahead. Of course, no one can forget the scourge of notorious ransomware threats of the past several years that crippled networks, caused massive financial losses, and captured the headlines. For enterprises with tens of thousands of endpoints and thousands of applications and servers spread across hundreds of sites, these ransomware attacks had a devastating impact – ultimately costing organizations around the world billions of dollars. Ryuk is one of the latest ransomware threats to make headlines. What’s most interesting is how this exploit’s backdoor was delivered when a user first clicked on a link inside a phishing email.

But it’s not just ransomware that customers will face in the year ahead, but a myriad of other threats as well. This warning aligns with a significant increase in emails exploiting Coronavirus-related themes and social engineering tricks to achieve malicious objectives that have been recently observed by our FortiGuard Labs threat research teams. Whether it’s phishing scams, targeted malware, or a combination of both, one thing is consistent about all these attacks – the vast majority will be delivered straight to your inbox.

Now, more than ever, it’s critical to remember that email remains the number one threat vector in the world, and as a result, it needs to be properly secured.

Uncovering Risks with Fortinet’s CTAP

Of course, not all email security solutions are the same. Remember, only one user needs to click on a malicious email attachment that has managed to slip past an aging or inadequate secure email gateway to compromise your entire network. It is essential, therefore, to ensure that the secure email gateway solution you have in place is capable of meeting today’s security challenges.

There are two ways to determine if your secure email gateway solution is able to adequately defend your organization against the latest wave of phishing, spear phishing, and similar attacks, and if your security infrastructure is capable of protecting you from the ransomware and other malware that malicious email can drag into your network: You can either wait for a breach to occur, or you can run proactive validation tests to ensure that the tools you have in place are prepared to defend you against the latest most sophisticated threats.

The Fortinet Cyber Threat Assessment Program (CTAP) is designed to help organizations better understand their Security Risk by determining which application vulnerabilities are being used to attack the network, which malware/botnets may be in your environment, what phishing attacks are able to make it through existing defenses, and which devices are most “at risk.” It can also determine what productivity tools are being used, and how much bandwidth is being consumed by all of this. All of this data is then used to establish a security breach probability baseline for organizations, and then anonymously correlated with data collected from other organizations centrally to establish insights into global threat activities.

CTAP participants rely on Microsoft Exchange Online or Office 365 for their email today, and many already have some features or third-party products enabled for email security. But as you will see from the data we’ve collected at Fortinet – many may still be at risk.

The Rise of Email Threats

For the month of January, an analysis of our email assessments showed that organizations are still being overwhelmed with email messages that are spam or marketing newsletters. The bandwidth and productivity hit from this unwanted traffic is clear, and organizations are advised to take measures to get this back under control.

But where the statistics get most interesting are with the data collected about malicious or potentially risky emails and URLs that land in user mailboxes. And what’s most alarming about this data is that all of these customers already have some sort of email security in place.

Even after an organization’s existing email security solution did its best to filter out malicious or risky traffic, our email analytics found that 1 in 3,000 messages still contains malware, including ransomware. What’s more interesting is that 1 in 4,000 contain previously unknown malware. These are often advanced or zero-day threats, and maybe the latest ransomware variant – and why customers more than ever need to think beyond the rigid, signature-based approaches for protection used by most email security solutions, and incorporate sandbox technologies for email scanning.

Digging deeper, Fortinet also found that 1 in 6,000 emails contained suspicious URLs. While not all of these links may be associated with the distribution of malicious content, many of them could easily become a launching pad for a future ransomware campaign, or a phishing attempt to steal valuable credentials to gain access to an organization’s network and critical assets.

To put this into perspective, the average employee receives 121 emails per day. For an organization with 100 employees, this means that they will need to address 4 emails infected with malware, 3 infected with previously unknown malware, and 2 emails containing suspicious URL links every single day.

And this can be more difficult to address than it may seem. For example, brute force blocking of all suspicious or unknown URLs may create an uprising from end-users, or an IT support headache. Instead, organizations need to have next-generation isolation solutions in place to eliminate these risks.

FortiMail Stops Advanced Threats and Prevents Data Loss

Of course, to learn if your organization is vulnerable, you need to determine whether or not your existing email security solution is still effective as well as whether your existing vendor is able to adequately support your solution for maximum efficacy. That begins by simply signing up for a free threat assessment. This zero-impact analysis provides an executive-level summary report on your email security threat posture to help guide your security planning.

Whether your organization needs to upgrade their email security, or simply wants a more comprehensive and easier-to-manage solution, FortiMail provides the full range of advanced security protection, visibility, and interoperability that today’s organizations require. By combining FortiMail’s proven capabilities for anti-spam, virus protection, content disarm and reconstruction (CDR) with its Security Fabric-based integration with the FortiSandbox Advanced Threat Protection and FortiIsolator Browser Isolation solutions, Fortinet offers the right technical approach for addressing the full range of advanced and evolving email-based threats customers will face in 2020.

Sign-up now to start a free email assessment so you are prepared for the year ahead.

Find out how Fortinet’s Security Fabric delivers broad, integrated, and automated protection across an organization’s entire digital attack surface from IoT to the edge, network core and to multi-clouds.

Find out how Echoenergia and New Zealand Red Cross used Fortinet’s Security Fabric for protection from the network edge to core.

Engage in our Fortinet user community (Fuse). Share ideas and feedback, learn more about our products and technology, or connect with peers.

Staying safe in our physical and digital worlds

Most of our lives are now connected on the internet. We stay in touch with our loved ones, order food, talk to our doctors, do our banking — and now, many of us also work from home.

We are all facing challenges we did not predict a few weeks ago. Never before has our society been more dependent on the internet, and never before have people been more vulnerable. Each individual is now exposed to more phishing attacks and we are seeing a new wave of cyber threats capitalizing on the fear surrounding the pandemic.

While hero first responders and doctors are fighting for lives attacked by a biological virus, the global IT security standards community is doing its best to protect us in the digital world. The human body and the internet are both amazing complex structures that will always be attacked, but we are resilient.

Last year at BlackHat USA, the conference issued its annual 2019 Black Hat USA Attendee Survey, in which one question asked what cybersecurity technologies have been most effective for data security and privacy online. The response was clear: multi-factor authentication (MFA). MFA was the highest ranked security tool for protecting enterprise data, with 82% of respondents citing it as effective.

History has shown that if we come together and collaborate on solutions, we can invent cures. During the last decade, our team at Yubico has worked closely with internet giants and open standards bodies, and together we invented the best authentication solutions to prevent remote account takeovers: FIDO U2F, FIDO2 and WebAuthn. See the stats below, or read the full research here.

Since a few weeks ago, most of the Yubico team is working from home, but we have been fortunate to continue to serve our customers, partners and developer community around the world. Moving ahead, we are committed to help make the world safer by continuing to contribute to open security standards, and providing free open source tools and support for technology that makes a difference. We will also continue to donate YubiKeys to non-profit organizations supporting a free open internet and free speech to safeguard security for the world at large.

Without doubt, the world is in a crisis. But no matter how difficult things get, there is often a way, and through these challenges we can boost our spirits and immune system if we find things that make us smile. A couple of weeks ago, the Yubico team made a short video to explain how FIDO authentication works, which made me smile. I hope it can do the same for you.

Stay healthy and safe.

P.S. — If you want a dog to look at a computer screen, show cat videos. To learn more about how to secure your remote workers, tune into any of our upcoming and on-demand webinars on BrightTALK.

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